Department of Business management: Recent submissions
Voici les éléments 61-70 de 70
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Cultural Factors Affecting Customers Buying Behaviour of Fast-Moving Consumer Goods in Supermarkets in Eldoret Town, Kenya
(THE INTERNATIONAL JOURNAL OF BUSINESS & MANAGEMENT, 2018)Fast moving consumer goods make a customer to visit their preferred supermarket on a routine basis. Supermarket needs to be particularly vigilant and maintain high standards consistent with consumers' buying behaviour so ... -
Effect ofInterpersonal Relation Strategy onSustainable Performance ofService Firms inEldoret, Uasin Gishu County, Kenya
(American Based Research Journal, 2019)thecore purpose of this paperwas to establish the effect of interpersonal relation strategyon sustainable performance of Service firms in Eldoret, Uasin Gishu County. This research paperaimed atdetermining ... -
Influence ofStrategic Information Systems onPerformance ofCommercial Banks: A Case of Nyeri County, Kenya
(International Journal of Contemporary Aspects in Strategic Management (IJCASM), 2017)With increased competition, changing consumer needs, influence of globalization and employees’ diversity, commercial banks are driven to adopt strategic information systems to enhance their ... -
EFFECT OF COST LEADERSHIP STRATEGY ON ORGANIZATIONAL PERFORMANCE OF LOGISTICS FIRMS AT JOMO KENYATTA INTERNATIONAL AIRPORT, KENYA
(2018)This paper looks at how logistics firms operating at Kenya’s premier airport; Jomo Kenyatta International Airport, Nairobi use cost leadership strategy to drive their performance. The study therefore looked ... -
MODERATING EFFECT OF BANK SIZE ON THE RELATIONSHIP BETWEEN AGENCY BANKING AND GROWTH OF COMMERCIAL BANKS IN ELDORET TOWN, KENYA
(2018)The role played by agent banking in enhancing commercial banks’ effectiveness cannot be underestimated. The purpose of this study was to examine the moderating effect of bank size on the relationship between agency banking ... -
EFFECT OF INTERPERSONAL RELATION STRATEGY ON SUSTAINABLE PERFORMANCE OF SERVICE FIRMS IN ELDORET TOWN, KENYA
(2018)Interpersonal relations at the workplace create an advantageous effect on the organizational and individual variables. The core purpose of this study was to establish the effect of interpersonal relation strategy on ... -
DETERMINANTS OF CONSUMER BUYING BEHAVIOUR ON FAST MOVING CONSUMER GOODS IN SUPERMARKETS IN ELDORET TOWN-KENYA
(2018)Fast moving consumer goods make a customer to visit their preferred supermarket on a routine basis. Supermarket needs to be particularly vigilant and maintain high standards consistent with consumers' buying behaviour so ... -
MEDIATING ROLE OF PERFORMANCE APPRAISAL ON THE RELATIONSHIP BETWEEN EMPLOYEE ENGAGEMENT STRATEGY AND SUSTAINABLE FIRM PERFORMANCE OF COMMERCIAL BANKS
(2019-11-30)Employee engagement strategy deals with what an organisation has to do to get the best from its employees. Employees are a very important part of any organisation and in today’s competitive business; world organisations ... -
MODERATING EFFECT OF COLLATERAL ON THE RELATIONSHIP BETWEEN YOUTH EMPOWERMENT STRATEGY AND ECONOMIC DEVELOPMENT OF YOUTH IN KESSES CONSTITUENCY
(2019-11-30)The issue of youth economic development is of concern both to the developed and developing countries. The government of Kenya has created government funds such as the Youth Fund, Women Fund and the latest being the 6 Billion ... -
INFLUENCE OF EMPLOYEE MOTIVATION ON PERFORMANCE IN THE CATERING AND HOSTELS DEPARTMENT, UNIVERSITY OF ELDORET.
(2016-05-19)The purpose of the study was to determine the influence of motivation on workers’ performance in the Catering and Hostels departments in the University of Eldoret. The study was guided by the following objectives; to ...